Senior Product Marketing Manager
Front Finance
About Mesh
Founded in 2020, Mesh is building the first global crypto payments network, connecting hundreds of exchanges, wallets, and financial services platforms to enable seamless digital asset payments and conversions. By unifying these platforms into a single network, Mesh is pioneering an open, connected, and secure ecosystem for digital finance. Mesh has raised over $120M in funding and is backed by notable investors including Paradigm, PayPal Ventures, Galaxy Ventures, Money Forward, QuantumLight, Samsung Next, Consensys, and more. For more information, visit https://www.meshconnect.com/.
Overview
As a Senior Product Marketing Manager at Mesh, you will lead initiatives that shape the market's understanding of our products and their impact on the space. You'll develop and orchestrate comprehensive product positioning and messaging strategies, driving market penetration and adoption. This role requires combining deep market insights with tactical execution to propel our growth and position Mesh as the first global crypto payments network.
Responsibilities
- Function as the definitive source of truth for all aspects of our crypto payments product offering, deeply understanding its unique features, benefits, and customer impact.
- Develop and own compelling product positioning and messaging strategies that effectively convey Mesh’s unique value proposition.
- Craft and refine high-impact sales enablement materials, including decks, one-pagers, case studies, whitepapers, and solution briefs.
- Own the management of our marketing website, implementing optimizations to maximize conversion and brand alignment. Coordinate with external agencies and creatives to bring these optimizations to life.
Requirements
- 6-8 years of relevant experience in Product Marketing, with a proven track record in B2B SaaS.
- Deep expertise in crypto, blockchain technology, and payments, with demonstrated ability to translate complex technologies into compelling value propositions.
- Experience managing website optimization / strategy and working with external resources to maintain an impactful site.
- Strong capacity for cross-functional collaboration, building relationships with stakeholders across all levels of the organization.
- Data-driven mindset with experience in leveraging insights to drive decision-making.
- Exceptional communication skills and the ability to articulate complex concepts clearly and persuasively in written content.
- Adaptability in a fast-paced and dynamic startup environment, with a strong bias towards action.
What We Value in Our Teammates:
- Intellectually Curious: You’re constantly learning about your customers' pain points and how our solutions can evolve.
- Founder’s Attitude: You take full ownership of outcomes and push to get the job done, no matter the challenge.
- Force Multiplier: Your energy and drive inspire others to elevate their performance.
- Constantly Learning: You are committed to personal and professional growth and aim to be the best in your field.
We offer a competitive salary, benefits package, and opportunities for professional growth and development. If you're looking for an exciting opportunity to help build a rapidly growing company and make a significant impact, we encourage you to apply.
This position is open to candidates in the United States